CTV is a fully addressable, all digital channel that combines the storytelling power of traditional television with the targeting and accountability of digital media.
High completion rate
Reduced risk of fraud
Buy via open auction or premium deals
Add a tag, QR or promo code to your creative
Full-screen TV experience on a large living-room device with co-viewing.
Direct interaction with the audience, enhanced user experience and increased loyalty.
Targeting and reporting capabilities that are not available on traditional TV.