Brand safety and fraud detection
Getintent draws on proprietary self-learning fraud detection algorithms and integrations with key industry verification services to ensure valid traffic and protect your media budgets against malware and other threats, delivering robust prebid and post-campaign ad quality metrics and reliable measurement.
AI-powered antifraud algorithms are ever-evolving, constantly learning from historical performance data pulled from all ad campaigns.
Multilevel self-learning antifraud algorithms ensure brand safety
- Adloox verification on demand
- AI-based real-time fraud detection algorithms
- Automatically updated blacklists based on historical data
- Advertiser-specific blacklists and contextual limitations
We offer vCPM as a charge metric, so you do not have to pay for impressions that do not align with the agreed viewability threshold.
We maintain a variety of filters and review contextual placements and keywords to ensure your ads appear only among the content you find appropriate.
We expand our proprietary antifraud arsenal by integrating with top third-party verification providers like Adloox to eliminate suspicious traffic.
Domain spoofing protection
Getintent has the built-in ads.txt filter to verify that the supply you purchase is the supply offered.