Programmatic Academy

How does the programmatic ecosystem work? How do I set up an advertising campaign?
How to evaluate the effectiveness and optimize media purchases?
We will tell you everything about programmatic advertising.
It's clear. Is free. At a time convenient for you.

Already registered? Switch to academy.getintent.com

What is a Programmatic Academy?

The Programmatic Academy is a free certification course for programmatic specialists.

The training and assessment of students' knowledge is carried out by Getintent experts – acting AdOps managers.

The course program is aimed at developing expertise in the field of programmatic and gaining practical skills in working with the Getintent platform.

After passing the test, you receive a certificate of a programmatic specialist.

A great start for young professionals

Get to know the programmatic ecosystem
Learn how to work with the Getintent programmatic platform
Gain experience working with advertising campaigns
Use the certificate for employment

New perspectives for experienced marketers

Structure and consolidate knowledge about programmatic
Master new methods of optimizing advertising campaigns
Get answers to questions that are not found on the Internet
Confirm the examination with a personal certificate

The Programmatic Academy is the right choice if you:

Just starting a career in digital marketing
Strive to expand your arsenal of professional skills and work tools
Do you want to increase the level of competence in order to objectively evaluate the work of adtech partners
Are you planning to refuse agency services and manage programmatic purchases yourself?

Certification levels

Programmatic Erudite

Programmatic Expert*
Expert Pro

20 lessons: general information about programmatic and introduction to the Getintent platform
Control testing
Certificate of Programmatic Erudite

Launch and optimization of an advertising campaign on the Getintent platform
Assessment of the correctness of the settings and the effectiveness of the campaign by the curators of the course
Certificate of a Programmatic Expert
*available only after completing the Programmatic Erudite level

How to complete the training

Register for free and get access to a personal account with educational materials
Study the materials, if necessary, seeking the help of curators, and take a test on the content of all modules
Get a certificate of a programmatic specialist